Hubbards Porridge

Doing things differently with a porridge with a modern outlook. The standard rustic, traditional messaging of its competitors is replaced with a simple unique point-of-view. Bringing the quirky attitude of Amazing Mueslis into this sector, flavour and warmth is communicated with warm stylised rich watercolours and handcrafted typography.

Hand rendered typography & watercolours by Jo Tronc 

Work undertaken: Creative dirtection, NPD, packaging

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Hubbards Porridge Range_c.jpg
Hubbards Porridge Range Sides.jpg
Hubbards Porr Blueberry Side_b.jpg
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Hubbards Porridge Pecan Hero.jpg
Hubbards Porridge window.jpg
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Creamy Porridge Typography.jpg
Hubbards Porridge Lifestyle V2.jpg